Google Chrome Introduces Three New AI Features for Enhanced Browsing

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Google Chrome AI features for improved browsing experience.




Google Chrome has announced the rollout of three new AI features designed to make browsing faster, safer, and more helpful.


These features include Google Lens for desktop, Tab Compare, and an improved history search, all aimed at enhancing user experience on the web.


Key Takeaways

  • Google Lens for Desktop: Users can now search for images and text directly from their desktop browser without leaving the current tab.
  • Tab Compare: This feature provides an AI-generated overview of products from multiple tabs, simplifying online shopping.
  • Improved History Search: Users can find previously visited sites more easily using natural language queries.

Google Lens for Desktop

Google Lens has been a popular tool on mobile devices, allowing users to search for information based on images and text. With the latest Chrome update, this capability is now available on desktop browsers. Users can select the Google Lens icon in the address bar or invoke it from the right-click or three-dot menu. After making a selection, visual matches and results will appear in the side panel. Users can refine their search by colour, brand, or other details, and even ask follow-up questions to dive deeper into a topic.


Tab Compare

Online shopping often involves jumping between multiple tabs to compare products, read reviews, and check prices. Chrome's new Tab Compare feature aims to simplify this process. It presents an AI-generated overview of products from different tabs, bringing all essential details—such as product specs, features, price, and ratings—into one tab. This feature will be available in the U.S. over the next few weeks.


Improved History Search

Finding previously visited sites can be a hassle, especially if you can't remember the exact URL. Chrome's improved history search feature allows users to search their browsing history using natural language queries. For example, typing "What was that ice cream shop I looked at last week?" will bring up relevant pages from your history. This feature is optional and can be turned on or off in the settings. It will not include any browsing data from incognito mode.


These new AI features are part of Chrome's ongoing efforts to leverage AI for a more efficient and personalised browsing experience. With these updates, users can expect a more streamlined and intuitive way to navigate the web.


Sources



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